I started by interviewing people around me to understand if there was a need for an app like this. The goal was to learn whether they’d use it, what features they’d want, and how it could fit into their everyday lives.

The goal with mapping memories was to design a calm, intuitive experience that encourages users to reflect on their surroundings and save places that hold personal meaning—turning everyday locations into a visual memory map.

How might we encourage people to document the locations they have visited to keep track of the memories they make? 

I conducted medium-fidelity testing of all user flows with four different participants. The testing process was successful overall but initiated an extensive phase of refinement and redesign. It provided valuable insights, particularly in evaluating the necessity and effectiveness of the icons.

User testing really helped highlight what was working—and what wasn’t. Based on feedback, I simplified the layout, made icons more intuitive, and cleaned up the visual hierarchy to create a smoother, more user-friendly experience.